Just as women's expos worldwide have taken hold as popular events, Head to Toe Women's Expo is an extraordinary event not to be missed in America's Finest City.
From the moment they enter the exhibition hall, women will be embraced by an atmosphere of connectedness and an exhilarating display of color and style.
Exhibitor Essentials
- Floor Plan*
- Sponsorship Spotlight
- Media-Blitz
- Themes
- SD Marketing Statistics
- Decorator Packet*
- Electrical Form*
- Electrical Labor Form*
*(Adobe Acrobat Reader required to view document.)
| 10 x 10 Inline | 10 x 10 Corner | 20 x 20 Island |
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The multi-media promotional campaign surrounding Head to Toe Women’s Expo is guaranteed to reach an enormous audience of women aged 25 to 64, throughout Southern California and Baja. With substantial advertising on network and cable television, numerous radio stations, newspapers, magazines and direct mail, we will promote you and your business to a clientele that is both willing and capable to invest their time and money in you.
This kind of exposure will translate into invaluable leads and a wealth of new
business far into the future.
By taking direct part in our marketing campaign, you'll generate even more high-profile awareness of your business. A range of sponsorship and hosting packages is available for you to maximize your presence at the expo event of 2007:
- Title Sponsor
- Presenting Sponsor
- Co-Sponsor
- Door Prize Sponsor
- Fashion Show Host
- Gift Bag Sponsor
Contact us for more information
From the moment they enter the Del Mar Fairgrounds exhibition hall, women will be embraced by an atmosphere of connectedness and an exhilarating display of color and style.
A unique, flowing floor plan will lead visitors through a series of enticing themed areas, ensuring each exhibitor is in the path of maximum exposure:
Body & Soul City — A sanctuary of rejuvenation with the latest in salon and spa services, skin care, makeup, health management, and for the mind — women’s literature.
Glitter Sector — Sparkling displays of jewelry combined with an exhibition of art, gift ideas and craft demonstrations.
Fashion Metropolis — All things fashion, from handbags to shoes and everything in between.
Wall Street — From investments to career and business information.
Home & Hearth Quarters — Everything under your rooftop from home décor to organization.
Culinary Capital — Masterful tips, healthy recipes and the latest products to help create everything from bountiful breakfasts to dazzling dinners.
Philanthropic Promenade — A fantastic opportunity for groups, clubs and organizations to meet face-to-face with potential members and volunteers. 501-C3 groups, clubs and organizations receive special rates.
The San Diego Marketplace
Women are Powerful Spenders.
Women spend 81 percent of their money on retail, sign 80 percent of all checks and make 94 percent of all home furnishing decisions.
National Home Furnishings Association. Parlaying the Purchasing Power of Women into Mega Profits. Carrie McCament. June 2003
San Diegans are better educated and enjoy a high median household income.
Household Income
San Diego Median: $56, 103
United States Median: $47,532
College Education
San Diego Graduate +: 26%
United States Graduate +: 21%
San Diego, Some College, 1-3 years: 25%
United States, Some College, 1-3 years: 19%
Age
San Diego Median Age: 34 yearsUnited States Median Age:36 years
Source: 2003 Claritas, Inc.
Total Retail Sales
San Diego Ranks # 4 in California with $40.8 billion
(#1 is Los Angeles-Long Beach with $114.1, #2 is Orange County with $49, and # 3 is Riverside with $41.5.)
Sales & Marketing Management 2003 Survey of Buying Power.
